The Family Room

Meet the people who have farmed and made wine here for generations.

It’s All Relatives


Here in Sonoma Valley, creating world-class wines is more than just a business for us. More than what we do, it’s who we are. It’s a calling that has defined our families for generations. It’s personal.


Alexa Wood and Family, Beltane Ranch – Six Generations

So it should come as no surprise that the wine country where over 85% of wineries are family-run would be the first to allow people to be a part of our extended family. Consider this your personal invitation.


The Bundschu Family, Gundlach-Bundschu Winery – Six Generations

In many ways, the Extended Family is simply a logical extension of what matters most to the people who live and work here where the roots run deep. It’s a way to bring people closer to the beautiful region we love and the amazing wines we work so hard to create. It’s a way of growing something we hold as dear as our vineyards. It’s about cultivating deep and lasting friendships with the people who enjoy our wines.


The Hill Family, Parmalee-Hill Vineyards – Three Generations

As a member of the Sonoma Valley Extended Family, we hope you’ll feel that connection to the land, to the wines and, most importantly, to the people here. Because, while we’re proud to make some of the world’s greatest wines, any wine tastes better when shared with people you care about.


The Sangiacomo Family, Sangiacomo Family Vineyards -Three Generations

That’s what the Sonoma Valley Extended Family is all about. And if being a part of our family sounds like fun, you’ll be happy to know that it’s completely free to be a part of our family. Here are just a few of the ways we hope you’ll share with us.


Just like at your house, we go all out when family comes to visit. Extended Family Offers are a way of giving you the family treatment, with special deals,  behind the scenes peeks, and added incentives to treat and delight you. Just consider these perks pulled from the current crop of offerings:

  • Have wine delivered to your Farmers Market picnic
  • Get 2 for 1 tastings at Anaba, Kivelstadt, St. Francis and others
  • Be a Wine Club Member for a day at an upcoming Tin Barn Vineyards event


One benefit of having family in the Sonoma Valley wine business is that you always know what’s cool, hot and happening here. Extended Family Members find that insider knowledge in the Local’s Corner, a place for people who live and work in Sonoma Valley to share their favorite places to go, things to do, flavors to taste and sights to see. If you want to feel like a native of the valley, or just want to turn your friends on to a side of Sonoma Valley that the locals prefer, check out the Local’s Corner. Here’s a hint to what you’ll find:

  • Get the skinny on Sonoma’s best spots to eat from legendary chef Sondra Bernstein
  • Learn to create a perfect food & wine pairing from Three Sticks Wine’s in-house chef
  • Get the low-down on a self-guided vineyard walk at Schug Carneros Estate Winery


Every family needs a gathering place. In the Sonoma Valley Extended Family that place is the Family Room. Along with news and announcements about the program, you’ll find out about exclusive gatherings for Extended Family members, along with special offers on incredible events like Sonoma Wine Country Weekend, Reserve Sonoma Valley and VINOLIVO. You’ll also have the chance to share your thoughts and ideas with other family members through various polls and surveys. Here are just a few posts on the Family Room wall of late:

  • An invitation to join fellow family members and local winegrowers for our exclusive summertime family gathering at Sonoma’s Transcendence Theater
  • The inside scoop on the incomparable Sonoma Wine Country Weekend
  • A poll on favorite family member wine varietals intimate Extended Family luncheon at Beltane Ranch

Of course, this is just a small sampling of everything that awaits family members. The list is constantly changing and expanding. And there has never been a better time to get familial with the world’s most welcoming wine country. Join before May 1st and you’ll be automatically entered to win a hand-selected case of Sonoma Valley wines.

Click here to join the Sonoma Valley Extended Family today.